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The 4 Ps of marketing, also known as the marketing mix, are a foundational framework for creating a successful marketing strategy. They represent the key elements you can adjust to influence how your product or service is perceived and ultimately purchased by your target audience.
The 4 Ps of marketing, also known as the marketing mix, are a foundational framework for creating a successful marketing strategy. They represent the key elements you can adjust to influence how your product or service is perceived and ultimately purchased by your target audience.